Academy

Hypermacx Academy

Practise performance marketing before your budget is real.

Build campaigns, respond to changing results and learn which decisions improve performance—all inside a realistic Meta Ads simulation.

Sign up or log in with the same Google action. Your Hypermacx account keeps attempts and replay history together.

Realistic campaign decisions Multi-day performance simulation Optimisation checkpoints Actionable final scorecard

Explore by goal

Find the practice path that fits your next decision

Start with the simulator itself, build beginner confidence, prepare for an interview or explore structured team-training use cases.

Meta Ads Simulator

A Meta Ads simulator is a practice environment that recreates campaign-planning and optimisation decisions without connecting to a live advertising account. It helps marketers understand how targeting, budget, creative, placements and optimisation choices can influence campaign performance.

Explore meta ads simulator

Beginner practice path

Meta Ads practice for beginners means learning campaign concepts by applying them to a safe exercise: choose an objective, audience, budget and creative approach, then interpret simulated results before making an optimisation decision.

Explore beginner practice path

Interview decision practice

Performance marketing interview practice uses campaign cases, metric evidence and follow-up questions to rehearse how you diagnose a problem, recommend an action and explain the expected effect and risk.

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Agency training use cases

Meta Ads training for agencies uses repeatable campaign exercises to help media buyers practise setup, metric diagnosis, optimisation and recommendation skills before applying those decisions to client budgets.

Explore agency training use cases

In-house capability development

Corporate performance marketing training develops the practical judgement in-house teams need to interpret paid-media evidence, make budget and optimisation decisions, and communicate those decisions in business terms.

Explore in-house capability development

Practice Surface

What users will practise

Campaign objectives
Audience targeting
Budget allocation
Placements
Creative and messaging choices
Reading CTR, CPC, CPA, ROAS and frequency
Mid-campaign optimisation
Trade-offs between scale and efficiency

How It Works

Learn by making the campaign decisions yourself

01

Choose a business scenario

02

Build the campaign

03

Review simulated results

04

Optimise at the decision point

05

Complete the simulation

06

Receive a score and recommendations

Scenario Showcase

Real scenarios from the simulator

These are read from the application’s active scenario data, with objective, difficulty, and target challenge preserved.

MediumSales

D2C Skincare Brand Launch

Launch a new skincare bundle and find the first scalable creative angle for cold audiences.

Hit at least 2.6x ROAS while keeping blended CPA below INR 2,350 and frequency under 3.2. Start this scenario
HardLeads

Real Estate Lead Generation for Luxury Apartments

Generate qualified inquiries for premium apartments where lead volume is low but value is high.

Generate at least 15 premium apartment inquiries, including 12 qualified-lead proxy outcomes below INR 23,000 each, while keeping frequency under 2.8. Start this scenario
HardLeads

SaaS Free Trial Campaign for a B2B Tool

Acquire free-trial signups for a workflow automation tool used by operations teams.

Generate at least 45 free trials, including 40 qualified-trial proxy outcomes below INR 6,000 each. Start this scenario
HardLeads

Banking Credit Card Acquisition Campaign

Drive qualified credit card applications in a high-friction regulated category.

Generate at least 45 card applications below INR 6,300 CPL with frequency under 3.0. Start this scenario
MediumSales

Online Education Course Sales

Sell a cohort-based skill course to professionals comparing multiple learning options.

Sell at least 24 course enrollments at 2.4x ROAS or better while keeping CPA below INR 5,200. Start this scenario
MediumSales

Fitness App Subscription Growth

Grow paid subscriptions for a fitness app with a trial-based purchase funnel.

Drive at least 110 subscriptions at 2.8x ROAS while holding CPA below INR 1,350. Start this scenario

Learning Outcomes

Practise the judgement behind performance changes

Individuals

Build confidence before interviews or live campaign work

  • Practise before interviews or live campaign work
  • Build confidence interpreting results
  • Learn through repeated decisions

Teams

Scenario-based training for teams

Coming soon / Talk to us
  • Standardise training
  • Assess decision-making
  • Run scenario-based workshops
  • Review attempts and learning gaps

Why Simulation

More active than another passive lesson

Passive learning

Explains concepts, but the learner is not forced to choose a budget, audience, creative angle, or optimisation trade-off.

Simulation practice

Asks users to make the decision, see the consequence, and learn why performance moved.

FAQ

Questions before you start

Is this connected to a real Meta Ads account?

No. It is a standalone training simulator.

Will the simulation spend real money?

No. Campaign spend is simulated only.

Is prior Meta Ads experience required?

No. The interface is simplified and includes helper context for learners.

How long does a simulation take?

Most users can complete one scenario in a short practice session.

Can I repeat a scenario?

Yes. Completed attempts can be replayed so you can compare decisions.

How are results calculated?

Results are produced by simulator rules for objective, audience, geo, creative, funnel quality, scaling, fatigue, and scenario economics.

Can companies use it for training?

Team training workflows are planned. Use the contact page to talk to Hypermacx about team needs.

What happens after I sign up?

You land on the scenario dashboard, choose a scenario, and begin building your first campaign.

Your first campaign should not be the first time you make these decisions.

Start practising